The course examines LEGO as a premier toy manufacturing company engaged in engineering design, innovation, and education oriented around a set of core values and ideas. The morning seminar sessions consider topics such as the LEGO Group’s history, culture and values, intellectual property, global supply chain network, sustainability and corporate responsibility practices, open innovation strategies, STEM education initiatives, as well as LEGO fan culture and the politics of LEGO play.The afternoon studio sessions provide hands-on experience in engineering design by engaging students in developing physical and digital LEGO models for product themes that express The LEGO Group’s design philosophy, core values, and mission to “inspire and develop the builders of tomorrow.”
Course Code
STS 2500
Credits
3
Benjamin Laugelli
Professor